Steve Forrest for The New York Times
My boyfriend tells this funny story about a road trip he took to Savannah with our friend S and S’s friend Neil (Neal?) who was visiting from London. They drove through Dublin, Georgia, on their way there.
I’ve got a lot of friends from Dublin, and I can tell you it’s a tiny town, something the two of them stressed to Neil (Neal?), who hadn’t yet encountered any small-scale Southern towns on his trip to the States. He nodded along.
As they sped down one of Dublin’s main roads, Neil (Neal?) bounced up from his seat, his head bumping the ceiling of the car, and went totally apeshit:
“YOU SAY THIS TOWN IS SMALL,” he roared, “BUT IT’S GOT TWO MCDONALD’S. TWO MCDONALD’S!! COR, ONE OF EM’S RIGHT DOWN THE ROAD FROM THE OTHER ONE.”
“Dude, it’s a small town, even if—”
“BUT IT’S GOT TWO MCDONALD’S! AND YOU SAID IT WAS SMALL!!!”
I thought of that when I read about the redesigns that McDonald’s Europe is backing. B, your town has such hoity-toity McDonald’s! They’re even swankier than they were when I visited England 5 years ago and my father and I munched Quorn patties at one another at 2 AM in Manchester, surprised at how decent they were.
I’m of three minds about the changes. First—I don’t really care, because I don’t really eat at McDonald’s. I live in New York. Pizza, falafel, arepas, dosas, dumplings. Second—I guess it’s good for a brand synonymous with sub-quality service and aesthetics to upgrade. Third—But, but [insert standard misgivings and chest-beating about food chains]!!
Your thoughts, readers?